Content Personalization is the practice of adapting messages, offers and marketing experiences based on user preferences, behaviors and characteristics. In the context of info-products, this means creating content that meets the specific needs of the target audience, such as courses, e-books or webinars. By using centralization data, such as browsing history and previous interactions, companies can increase the engagementImprove customer satisfaction and potentially increase customer service rates. conversion.
« Back to Glossary IndexContent Personalization
« Back to Glossary Index