In the context of digital marketing, Copywrite is the art of creating texts that make the reader convert.
This conversion This could be a purchase, subscription or any other type of action.
Effective copywriting is essential for communicating brands, products and services, as a good text can significantly influence consumer decisions.
You know that message you send to a friend to ask them to do something? By improving your copy, you have a better chance of convincing them to go!
« Back to Glossary Index