In digital marketing, Conversion refers to the action of a visitor or user completing a desired goal, such as making a purchase, signing up for a newsletteror fill in a contact form.
A conversion rate, a metric Essentially, it measures the percentage of visitors who take the desired action, helping brands to evaluate the effectiveness of their pages, campaigns and sales funnels.
For example, imagine you run a poll on an Instagram story. If 1000 people saw it and 100 voted, your conversion was 10%.
The more conversion better. So keep this phrase in mind: "Less talk and more conversion"
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